Content Writer

We are seeking an experienced Content Writer to join the Events Content team. As a Senior Content Writer, you will play a pivotal role in creating compelling, engaging, and high-quality content across various platforms and in line with the company’s main brands. Your exceptional writing skills, creativity, and strategic thinking will be essential in crafting content that aligns with our brand voice, engages our target audience, and drives measurable results.

Responsibilities:

1. Develop and execute content strategies that align with our brand identity, target audience, and marketing goals.
2. Create captivating and well-researched content for a variety of channels, including our main websites and publications.
3. Collaborate with other departments, including marketing, design, video, events, and sales.
4. Conduct thorough research on industry trends, target audience preferences, and competitor analysis to inform content development and keep our content ahead of the curve.
5. Craft compelling headlines, taglines, and attention-grabbing copy to engage readers and drive conversions.
6. Edit and proofread content to ensure accuracy, clarity, and adherence to established standards.
7. Mentor and provide guidance to junior content writers, offering constructive feedback and fostering their professional growth.
8. Build a strong network of KOLs to establish quality thought leadership content.

Qualifications:

1. Bachelor's degree in English, Journalism, Communications, or a related field preferable but not essential.
2. Background in the iGaming industry.
3. Proven work experience in this field, with a strong portfolio showcasing exceptional writing skills and diverse content samples.
4. Expertise in crafting engaging and persuasive content for different audiences and platforms.
5. Proficiency in SEO principles and keyword research to optimise content for search engines.
6. Excellent research skills and the ability to quickly grasp complex topics, transforming them into clear and concise content.
7. Exceptional attention to detail, grammar, and editing skills.
8. Strong project management skills, with the ability to prioritise tasks and meet deadlines.
9. Self-motivated and able to work independently, while also thriving in a collaborative team environment.
10. Knowledge of editing tools such as Photoshop a plus.