DubClub logo

Growth Marketing Manager

DubClub
Full-time
On-site
Chicago, Illinois, United States

DubClub Overview:

The DubClub founding team played football and baseball together at Stanford, then remained friends after college. Like many sports bettors and sports fans, we triumphed together. But we also lost together. Through it all, we did our best to utilize the timely information shared by countless sports content creators (which we called “cappers”) to better inform our bets. Input from these sports content creators was useful, but the methods to receive their timely content containing betting advice were unreliable. We found ourselves refreshing websites, sifting through timelines, and jumping in and out of Discord servers.

When we paid these sports content creators for their advice, a great dynamic ensued. They made money from our payment for their content, and we lost money less frequently. Thus, DubClub was born to make sports content creator CEOs (our “partners”) more money while enabling their subscribers to receive valuable content reliably.

Since our founding, we have facilitated over $50 million in subscription payments for our partners and delivered hundreds of millions of messages containing informational sports betting content to consumers. People make more money and more informed betting decisions with DubClub.

We are backed with Series A funding from leading Silicon Valley investors, several public company internet founders, sports industry veterans, and Hall of Fame athletes.

Our Mission:

We exist to help more people Win More Together™. Our vision is to build the destination where people routinely consume, discuss, and buy sports content from creators.

The role

You will lead marketing efforts as DubClub’s first full-time Marketing hire. You will join a high-achieving and competitive “Go To Market” team with great momentum. You will build and execute a strategy that will complement DubClub’s “outbound” capper acquisition strategy. This is a high impact and high leverage role, reporting directly to DubClub’s COO and Co-Founder.

What success looks like

  • Within 120 days, “inbound” (i.e. no sales rep involvement) capper sign ups are generating ~2x more monthly GMV (”Gross Merchandise Value”) than they are today.

The problems you will solve

  • Generate a predictable funnel of new cappers that sign up and start selling with DubClub without sales team intervention: historically, the vast majority of DubClub’s new capper acquisition has come from an outbound sales motion. Under your leadership, we will improve the impact and predictability of “inbound” capper sign-ups and activations.

  • Arm our outbound capper acquisition team with collateral to successfully engage high quality prospects: the work you do to attract inbound interest from prospective cappers should be a weapon for DubClub’s small and mighty outbound sales team.

  • Drive buzz and strengthen DubClub’s positioning as the destination for premium sports content: “flash” carries a lot of currency in our market! You know how to create buzz around our product and service offering.

  • Build a complementary team to achieve business outcomes: we expect you “lead from the front” with an “individual contributor-first” mentality. To grow with DubClub, it is critical that you prove adept at making the most our existing team of marketing talent and bringing on fractional talent to fill expertise and bandwidth gaps.

What makes a great candidate

  • Experience leading marketing at a Company with a comparable business to DubClub: you have worked through the marketing problem set of an online marketplace, vertical software, creator economy software, B2C, or SMB software company.

  • Extreme bias to execute and iterate: you are a “do-er” who relishes the opportunity to lead marketing content development and distribution strategy + execution.

  • Relentless problem solver: you are competitive and love to win alongside your teammates and partners. You take great pride in being creative to solve problems and make progress. You are highly data-driven and you bring that mentality to solving problems.

  • Data driven and results oriented: You have appreciation for warehouse-driven analytics, an understanding of attribution modeling, and comfortability with UTM/campaign level measurement. You have a desire to measure tangible impact of your strategies.

Why Join Us:

  • Impact: Build upon early market leadership in an exploding industry.

  • Ownership: Significant equity and influence in the company’s direction.

  • Autonomy: Freedom to influence the roadmap and execute against our vision.

  • Growth: Join a company experiencing rapid user and monetary growth.

  • Career: Clear upward mobility to expand your skill set and responsibilities.

Our Values:

  • Customer-Obsession: We put our users first, not our opinions. Every decision we make and every action we take is focused on creating better outcomes for our users. Be a driver, not a passenger. Instead of sitting around hoping things happen for our users, make great things happen.

  • Collaboration: We lean on each other and work closely with users to achieve unequaled outcomes for them. Spread positive vibes and elevate others. When you see someone do something great, say something. When you see someone do something that can be improved, say something. Average players avoid the truth, good players want to be told the truth, and great players seek the truth. Win More TOGETHER™.

  • Clarity: We are Problem Solvers and Empowerers, NOT “managers”. We work hard to understand problems, identify a solution, ship, learn, and iterate. In solving problems for our users and our teams, we prefer simplicity. Life is too short to waste time. Get rid of the non-essential. Communicate with directness and brevity. Be a professional. Operate with very clear outcomes in mind, plan your work, then work your plan.

We are an equal opportunity employer and do not discriminate on the basis of any status protected under federal, state, or local law.